This is just glorious fun.
At some point George Lucas decided to take the path to the dark side and he has never looked back. He does not care what people think anymore, as long as the money keeps flowing in. Disney normally takes the high road, they are very careful about what they license and while they make a lot off of licensing they at least try not to let out too many products that will poison their magic money spinning machine. Lucas has clearly decided that is not the road for him. The road for him is money, now please. How do I know this? Because this is a real thing.